Customer Loyalty

Reporting on strategies, tools, and programmes designed to build guest retention and brand advocacy across the UK hospitality and foodservice sector. This section explores loyalty schemes, CRM platforms, personalised marketing, and F&B incentives that drive repeat visits in restaurants, pubs, cafes, and delivery platforms. Built for operators, marketers, and group leaders, it offers insight into what keeps customers coming back in a highly competitive and experience-driven market.

  • Sep- 2020 -
    8 September
    Apps & TechnologyCheerfy launches new product for hospitality operators

    Cheerfy launches new product for hospitality operators

    Cheerfy has announced the launch of a new product entitled Cheerfy Shop, which aims to help hospitality operators transform websites into fully-branded e-commerce sites.  It also provides operators with at-table order and payment technology. According to the CRM, loyalty and e-commerce solution, the product gives operators “full autonomy” over their…

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  • 4 September
    CommentCan technology save the hospitality sector?

    Can technology save the hospitality sector?

    The coronavirus pandemic has placed a great deal of pressure on UK industries. That said, seems that the hospitality sector has experienced far more than its fair share. In mid-March, the UK went into lockdown, essentially freezing entire revenue streams for bars, restaurants and cafes, with the sector reporting almost…

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  • Jul- 2020 -
    29 July
    CommentHow to navigate the confusing ordering and payment app landscape

    How to navigate the confusing ordering and payment app landscape

    The hospitality industry has not always adopted technology as quickly as it might. After all, going to the pub is about meeting people and having personal experiences. It’s a chance to have fun, receive great service, get to know the bar staff, be wowed by the perfect serve or savour…

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  • Jun- 2020 -
    23 June
    Pubs and BarsStar Pubs and Bars reveals £250k investment package

    Star Pubs and Bars reveals £250k investment package

    Star Pubs and Bars has announced it is investing in a “comprehensive” reopening support package for its 2,500 pubs. The package includes a £250,000 investment into point-of-sale safety materials, with a free pack available to every licensee. The latest investment adds to Star Pubs and Bars’ £21m investment in rent…

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  • Sep- 2019 -
    6 September
    AdviceHow the catering industry can reduce costs by being more sustainable

    How the catering industry can reduce costs by being more sustainable

    As a thriving industry with revenues of £1.4bn, the UK catering industry is no stranger to ambition. Traditionally, labour management, inventory and ambience were top priorities for the industry due to the importance of preserving product quality and customer loyalty. However, times are changing and sustainability is now joining those…

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  • 2 September
    AdviceThe importance of adopting a CSR strategy for businesses

    The importance of adopting a CSR strategy for businesses

    What is CSR? Typically, when people think of CSR, they often think of and associate the concept with charity. However, it is so much more than that; there are several factors that fall under the umbrella of CSR and can include: human rights, management policies, health and safety, environmental policies,…

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  • Jun- 2019 -
    20 June
    AdviceHow to boost coffee sales

    How to boost coffee sales

    Whether you’re running a café, hotel, pub or gym, putting together a successful coffee offer is a multi-faceted balancing act which takes careful consideration.  There is no magic solution or quick-fire way to suddenly pull thousands of customers through the door, instead it’s a slow grind (excuse the pun) of…

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  • Dec- 2018 -
    14 December
    RestaurantsYO! Sushi partners with Cineworld

    YO! Sushi partners with Cineworld

    Cinema chain Cineworld has announced a national partnership with YO! Sushi to give its Cineworld Unlimited customers a 25% discount on food and drink at the Japanese restaurant. The offer includes alcohol, is available seven days a week and is exclusive to Unlimited customers. Earlier this year, Cineworld announced a…

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  • Jul- 2018 -
    13 July
    FeaturesIs coffee cupping the new wine tasting?

    Is coffee cupping the new wine tasting?

    Whilst millennials have been branded as the typical target market for speciality coffee, there is a growing need to focus on the younger Generation Z and what makes them tick. With Gen Z consumers drinking less alcohol than their older generations, wine tasting events could become a thing of the…

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