Customer Loyalty

Reporting on strategies, tools, and programmes designed to build guest retention and brand advocacy across the UK hospitality and foodservice sector. This section explores loyalty schemes, CRM platforms, personalised marketing, and F&B incentives that drive repeat visits in restaurants, pubs, cafes, and delivery platforms. Built for operators, marketers, and group leaders, it offers insight into what keeps customers coming back in a highly competitive and experience-driven market.

  • Jun- 2023 -
    21 June
    CommentDiscounts and freebies: what else can loyalty programmes offer?

    Discounts and freebies: what else can loyalty programmes offer?

    Restaurateurs and bar owners will be well used to the concept of a customer loyalty programme. From the large chains with highly organised reward apps offering points and vouchers, to basic ‘loyalty stamp’ cards, there are many organisations in the field making use of customer loyalty to boost their footfall…

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  • May- 2023 -
    31 May
    CommentThe Experience Economy: Meeting changing expectations in a cost-conscious world

    The Experience Economy: Meeting changing expectations in a cost-conscious world

    To today’s consumer, the experience economy has evolved beyond going to the cinema or to a pub quiz. According to research, one in three people are now seeking out a memorable experience regularly, and willing to pay 28% more to get it. On top of this, 56% of consumers are…

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  • 12 May
    FeaturesWhy customer loyalty can be your inflation crisis lifeline

    Why customer loyalty can be your inflation crisis lifeline

    Can you tell us about your experience in customer loyalty and your role at Antavo?  I’m the chief strategy officer and one of the co-founders of Antavo, the enterprise loyalty programme management software. I started thinking about Antavo’s business plan more than 12 years ago. Eventually, the company was founded…

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  • Jan- 2023 -
    5 January
    RestaurantsSix by Nico unveils expansion plans amid strong sales

    Six by Nico unveils expansion plans amid strong sales

    Sixco Limited, the group behind the Six by Nico restaurant network, has unveiled “ambitious” expansion plans following a period of strong turnover and profits. The group, which operates from across 13 sites in the UK and Ireland, recorded a turnover of £30.8m for the year to June 2022, against the…

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  • Jul- 2022 -
    4 July
    RestaurantsGusto Italian to expand South amid ‘resilient’ trading

    Gusto Italian to expand South amid ‘resilient’ trading

    Gusto Italian, the premium casual dining restaurant group, has announced it is looking to grow its estate and expand further South over the coming year. The announcement comes as the company revealed its turnover hit £12.4m in the full year ending September 2021 and an EBITDA of £585,000, which the…

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  • Mar- 2022 -
    3 March
    RestaurantsGerman Doner Kebab appoints global COO

    German Doner Kebab appoints global COO

    German Doner Kebab (GDK) has appointed Daniel Bunce as its new global COO to help spearhead the brand’s global expansion plans.  Bunce has been promoted to the role from his current position as managing director for German GDK UK and Europe.  The group said that since joining in 2018, he…

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  • Jan- 2022 -
    14 January
    Apps & TechnologyFlipdish secures $100m investment to fuel growth

    Flipdish secures $100m investment to fuel growth

    Flipdish has announced it has received a $100m (£73m) investment from global technology company, Tencent, and Tiger Global, in order to fuel further growth for the food ordering platform. It said the investment will be used to fuel further growth and innovation in its product and services, and “drive continued…

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  • Dec- 2021 -
    3 December
    FeaturesHow restaurants recouped footfall during an unsteady climate

    How restaurants recouped footfall during an unsteady climate

    In the words of trade association UKHospitality, ‘the resilience of pubs and bars will be crucial to the recovery of hospitality.’ However, low footfall still present in the high street is making it difficult for operators to make a comeback. According to a latest report by the CGA, 26% of…

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  • Jun- 2021 -
    21 June
    RestaurantsItsu to open 100 new stores after securing investment deal

    Itsu to open 100 new stores after securing investment deal

    Itsu, an Asian-inspired restaurant chain, has announced plans to create 100 new venues across the UK as part of its partnership with private equity firm, Bridgepoint.  Founder of Itsu, Julian Metcalfe, said the new partnership “secures tremendous growth” for the restaurant group – which is recovering from the impact of…

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  • Sep- 2020 -
    9 September
    CommentWhat you need to know before overhauling your customer loyalty scheme

    What you need to know before overhauling your customer loyalty scheme

    While all customers are valuable to the hospitality industry, it is loyal regulars and repeat custom that are the lifeblood of the sector. Yet, many businesses continue to fall short when it comes to identifying and incentivising a more steadfast clientele. Although a recent survey from YouGov has uncovered that…

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