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Celebrity endorsed plant-based group Neat Burger has announced a triple expansion of 30 new sites, 14 restaurants and 16 delivery kitchens.
It revealed the launch follows the completion of a funding round valuing the company at £50m, an increase from a £19.5m valuation last year.
New restaurants to open in the next years include Victoria, Canary Wharf, Westfield Stratford, Bishopsgate, Ealing, Kings Road, O2, with Queensway and Waterloo to follow in the spring and further sites to follow.
According to the restaurant, the 14 new sites will “more than triple” the brand’s existing brick and mortar portfolio which currently include sites in Oxford Circus, Soho, Camden and recently launched, Finsbury Park.
Delivery will also reach London with 16 additional delivery kitchens in 2022, made available through Deliveroo and virtual kitchen partner, Reef.
Lewis Hamilton, an investor of Neat Burger, said: “We created Neat Burger to make plant-based eating more accessible to everyone whether you eat plant-based all the time or just want to add it to your diet every now and again.
“The response to Neat Burger since we opened has been incredible. I’m really proud of the boundaries we have been able to push in this space and the plans for expansion both in terms of sites and delivery are really exciting.”
Rajeev Misra, CEO of SoftBank Investment Advisers, added: “I am thrilled to be part of the Neat team as it continues to develop and expand in the UK, the vegan market is growing rapidly, and it is an exciting time for the brand.”
