Curious Brewery acquires Wild Beer Co
As part of the deal, Curious Brewery intends to honour the subscriptions and regular discounts available to current members of Wild Beer Co’s Secret Cellar Club and previous shareholders
Register to get 1 more free article
Reveal the article below by registering for our email newsletter.
Want unlimited access? View Plans
Already have an account? Sign in
Premium brewer Curious Brewery has announced the acquisition of Somerset-based brewer Wild Beer Co.
Wild Beer Co ceased trading and went into administration in December 2022 as a result of rising costs.
The acquisition of Wild Beer Co will double the size of the existing Curious operation. Curious has a brewery in Kent which produces 5m pints per year, with the ability to increase that to 15m.
As part of the deal, Curious Brewery intends to honour the subscriptions and regular discounts available to current members of Wild Beer Co’s Secret Cellar Club and previous shareholders.
Mark Crowther, chairman, said: “We are delighted to be collaborating with some of the original team from Wild Beer Co to maintain the original innovative and creative spirit of that business.
“Adding their delicious craft beers to our stable of award- winning premium brands, Wild Beer Co’s range fits perfectly alongside our existing portfolio, delivering a range of interesting and differentiated beers.”
Crowther added: “The Wild Beer Co acquisition brings a lot of positives including high-quality beers and distinctive brands, impressive distribution in both the on and off-trade, as well as a significant direct-to-consumer e-commerce operation.
“This new chapter for Wild Beer Co will bring some stability, placing the business on a sure footing. For Curious, this is an important step in our journey to become one of the UK’s leading brewers of specialist, premium beer, and ciders.”
