Snowfox Group

Today’s news in brief – 31/07/24

UKH has called the changes to the LPC remit for 2025 “disruptive and unhelpful”, claiming that wages rates must strike an “affordable balance to help deliver growth for both businesses and staff”. The Low Pay Commission has also been ordered to narrow the gap between the minimum wage rate for…

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Snowfox rebrands to Wonderfield Group

The Snowfox Group, a multi-channel and international Japanese food business, has announced that it has rebranded to the Wonderfield Group. The new brand identity comes after its acquisition by Zensho, a Japanese food group, in June 2023 for $621m (£483.69m). The Wonderfield Group will consolidate the company’s brands under one…

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Yo! Sushi owner sold to Japanese investor group for £485m

The Snowfox Group, owner of Yo! Sushi, has agreed a deal to be acquired by Japanese investor group Zensho Holdings for $621m (£485m). As a result of the agreement Mayfair Equity Partners will fully exit Snowfox after first investing in Yo! in 2015. The terms of transaction are to be…

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YO! operator hails ‘record’ FY21 revenues of £197.3m

The Snowfox Group, the operator of YO! Sushi, has announced that it delivered “record” sales of £197.3m for the 52-week period ended 28 November 2021, driven by growth across the group’s restaurants, kiosks, and commissaries. Adjusted EBITDA for the multi-channel and international Japanese food business also doubled from £17.1m to…

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Yo! owner strengthens advisor line-up amid £750m IPO listing

The sushi chain Yo!’s parent company, Snowfox Group, has reportedly picked further advisers for a potential £750m listing. According to Sky News, the Snowfox Group is working with Barclays, Jefferies and Peel Hunt on a prospective initial public offering (IPO). Mayfair Equity Partners, the company’s controlling shareholder, is said to…

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