Coverage explores foodservice and hospitality activity across this key Scottish city, with reporting focused on the city centre, Union Street, the West End, and the surrounding Aberdeenshire region. Topics include restaurant and pub openings, independent brand activity, student and office worker trade, and the influence of the energy sector on local footfall and spending. Insight is tailored for operators and suppliers tracking regional dining trends, urban regeneration, and evolving consumer behaviour in North East Scotland.