Restaurants

KFC enters new partnership with Deliveroo

It comes as data from Deliveroo revealed that chicken continues to be one of the most popular categories on the platform, highlighting ongoing strong demand from customers nationwide

KFC and Deliveroo have announced a new partnership that will make the fried chicken brand available to customers via the food delivery platform.

The partnership, now live, will initially be available from select restaurants covering London and the South East, before rolling out to 924 KFC restaurants by the end of the month.

It comes as data from Deliveroo revealed that chicken continues to be one of the most popular categories on the platform, highlighting ongoing strong demand from customers nationwide – with chicken wings, chicken salads and chargrilled chicken all featuring in the top 10 of the Deliveroo 100 list of the UK’s top trending food deliveries of last year.

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The news comes after Deliveroo agreed to a £2.9bn takeover deal from US delivery platform rival Doordash

The delivery giants said the deal will help improve Deliveroo’s market share while the “complementary geographic regions” will see Doordash enter nine new countries for the first time, including the UK. 

The 180p-per-share offer, representing a 44% premium on Deliveroo’s share price at the time takeover talks were made public, was formally recommended to shareholders by Deliveroo’s board last Tuesday (29 April).

Additionally, in Q1 2025, Deliveroo reported GTV growth of 9% year-on-year in the UK and Ireland, with order growth accelerating to 7% and both GTV and orders growing ahead of the market.

KFC continues to enhance its digital offering for customers, with digital self-service kiosks in its restaurants and delivery platforms such as Deliveroo.

Ella Smith, chief Legal officer, KFC UK and Ireland, said: “We know we need to be wherever our customers are, which is why we’ve doubled down on our digital offering over the past few years. 

“Finding the right combination of ordering options and commercial partnerships to serve all our customers simply and easily is key, and this partnership with Deliveroo will help bring KFC to more people nationwide.”

Carlo Mocci, chief business officer at Deliveroo, added: “We’re thrilled to partner with KFC and are looking forward to delivering its finger lickin’ favourites to thousands of our customers’ doorsteps nationwide. 

“At Deliveroo, we pride ourselves on our ability to help our restaurant partners reach new customers, boost their delivery sales, and drive growth – and that’s why so many fantastic brands choose to partner with us, from beloved big-name chains like KFC to small local independents up and down the country.”

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