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Midlands-based catering equipment supply company Lordwell has announced the appointment of Kyle Raffo to its board of directors as part of its “rapid expansion” plans.  

It is reported that Raffo is an entrepreneur and investor who built a portfolio of businesses from “humble” beginnings, having supported several early-stage businesses with his own money after feeling that they have potential. 

The company, which is based in Tamworth, was started by Max Reeley after previously working as a business development manager for a large catering equipment company, having seen a gap in the catering and hospitality market. 

Lordwell reportedly has over 35,000 items in stock and is now on track to reach £1m turnover within the next six months.

Max Reeley, founder of Lordwell, said: “When I launched Lordwell my ambitions were and still are to become the world’s most trusted catering equipment company. We are already a firm favourite for our clients and we’re well on our way to being the go-to catering equipment supplier in the UK.

“I wanted someone with experience in growing a business, someone that loved the brand and had the same vision. Kyle’s knowledge of business and the commitment that he’s putting into the company is what I have needed.” 

He added: “He has put in time and effort to help us scale quickly and we’re already seeing incredible growth.” 

Raffo added: “I could see the potential in the brand and the passion of Max from the beginning. Working together to grow the brand has been exciting and the results are already clear. I’m thrilled to be part of Max’s vision which, in turn, has become part of my vision.”

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