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Neapolitan pizza brand, Happy Face Pizza, continues its expansion in the capital with its third restaurant set to open in northwest London this month.

The new site will be one of the first to open in the new Brent Cross Town development, bringing its “refined, authentic” Italian menu and signature pizzas to Claremont Way.

Opening from mid-April, Happy Face Pizza Brent Cross is spread over a 1200 square foot restaurant with 46 covers and will trade seven days a week for eat-in, takeaway and delivery.

According to the brand, its interiors will follow the style of sister sites in Kings Cross and Victoria with an industrial design, high-top tables, globe lighting and artwork.

Overseen by executive chef Mario Mastrangelo, a menu of Neapolitan style pizzas will be formed, using a 72-hour fermented dough, ranging from a classic Margherita to the Rucola with mozzarella, rocket, prosciutto crudo and parmesan, and the Vegan Pepperoni, with gluten-free options available.

Additionally, the bar will offer a list of Italian wines, beers, and cocktails, including three variations on the Negroni.

Dominic Lake, Happy Face Pizza co-founder, said: “Following the success of our flagship in Kings Cross and recent opening in Victoria, we are delighted to be bringing our pizzas to this exciting new regeneration project at Brent Cross.

“It’s the area’s biggest growth programme with new housing and workplaces and we look forward to establishing our new restaurant within the local community.”

The opening follows the opening of Happy Face Pizza in Victoria in 2022, with future plans to open a further two sites in London neighbourhood locations later this year.

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