Restaurants

Burger & Sauce franchisee invests in new West Bromwich site

The 2,500 sq ft space will offer 50 covers, as well as delivery to the local area once it is established

Burger and Sauce’s franchisee for Kings Heath, Talha Masood, has invested in a new restaurant in West Bromwich in a move that has created 20 new jobs.

Talha Masood, who is the brother of Burger and Sauce founder Saad Masood, has a QSR background and is also franchisee for multiple food brands.

The new site will occupy the ground floor of a new build. The 2,500 sq ft space will offer 50 covers, as well as delivery to the local area once it is established. 

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Masood said: “I looked at the numbers of the existing stores and could see how with the help of strong relationships with platforms like Uber Eats, the simple, fresh burger experience had caught on so rapidly!  I own the Kings Heath franchise which is managed by my team and now I’ve invested in West Bromwich too, to provide the unique Burger and Sauce experience to more customers.

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“It is clear Burger and Sauce offers many opportunities and I look forward to more openings on the horizon soon; how quickly, will depend on availability of locations and suitable sites.  I’m excited to be part of the Burger and Sauce brand expansion and delighted to support my brother Saad in his venture, and to help Burger and Sauce become the house-hold name for fresh burgers in the UK.”

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