Food and Drink
Omicron fears cut Christmas drinks sales by a quarter
Footfall was hit particularly hard in the run-up to Christmas, as the government implemented Plan B measures and many consumers avoided social occasions
Average drinks sales by value in Britain’s managed pubs, bars and restaurants in the three weeks to New Year’s Day were 25% below the same period two years ago, the drinks recovery tracker by CGA has revealed.
Footfall was hit “particularly hard” in the run-up to Christmas, as the government implemented Plan B measures and many consumers avoided social occasions. In the seven days to Saturday 18 December, drinks sales were down by 28% on 2019, and they plunged even further in the week to Christmas Day, to 32%.
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