Gen Z

Coverage of consumer behaviour, digital habits, and brand expectations shaping how younger guests engage with hospitality venues across the UK. This section explores trends in menu preferences, sustainability values, social media influence, and tech-enabled service, offering insight for F&B operators, marketers, and brand strategists looking to attract and retain a new generation of diners with evolving tastes and expectations.

  • Jan- 2019 -
    24 January
    FeaturesSustainable values, health consciousness and the pursuit of pleasure

    Sustainable values, health consciousness and the pursuit of pleasure

    From street food to haute cuisine, the food and beverage landscape is responding to the changing tastes of Millennial and Gen Z consumers who are better informed and more adventurous. A growing number of eco-friendly and health-conscious customers want to know the story behind what they eat and drink, seeking…

    Read More »
  • 16 January
    FeaturesTop trends in hospitality for 2019

    Top trends in hospitality for 2019

    Accounting for over 10% of global GDP and the creation of one in five new jobs according to the World Travel and Tourism Council, travel and tourism continues to be one of the world’s fastest-growing industries. It is also an industry undergoing rapid transformation, shaped by new technologies and the…

    Read More »
  • Oct- 2018 -
    4 October
    OpinionThe importance of storytelling in the food and beverage industry

    The importance of storytelling in the food and beverage industry

    A great speaker will skilfully enthral their audience as they whisk them off on a memorable journey into the subject matter. For the food and beverage industry, this means picturing the speaker’s voice describing tantalising anecdotes about top secret recipes, family drinking traditions, and the history behind that special dessert…

    Read More »
  • Jul- 2018 -
    13 July
    FeaturesIs coffee cupping the new wine tasting?

    Is coffee cupping the new wine tasting?

    Whilst millennials have been branded as the typical target market for speciality coffee, there is a growing need to focus on the younger Generation Z and what makes them tick. With Gen Z consumers drinking less alcohol than their older generations, wine tasting events could become a thing of the…

    Read More »
Back to top button