Becoming a scalable business through successful crowdfunding

Max Miller, CEO at Ready Burger, discusses the group’s highly successful crowdfunding campaign, how it was done, and why the incoming investment outweighs the outgoing equity

It’s one thing to identify a growing market, establish an innovative route into the sector, and reach a point of scalability, but to continually grow a startup is another ballgame completely. Crowdfunding can provide the path needed to beat that game, but also the opportunity to score an unfortunate own goal.

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