Food and Drink

Northern Ireland’s On Premise drink sales increase by 24%

Drinks sales steadily increased in Northern Ireland’s On Premise over the summer to hit nearly nine-tenths of pre-Covid levels

On Premise Measurement Service’s sales by value jumped by 24% in Northern Ireland between June and August 2021, revealed CGA’s latest research.

The market was reportedly driven by spirits in particular, with sales growing 36% as customers “celebrated” the reopening of the On Premise with cocktails and shots.

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