Pub and restaurant sales fall 72% over holiday season

According to the Coffer Peach Business Tracker, drink-led hospitality venues have been the worst hit by the recent lockdown

Sales from pub and restaurant groups have plummeted 72.6% over Christmas, according to the Coffer Peach Business Tracker.

The tracker is produced by business insight consultancy firm CGA, in partnership with the Coffer Group and RSM.

Trading for the five weeks from 30 November to 3 January revealed that drink-led hospitality venues have been the worst hit by the most recent lockdown.

Total sales for pubs and bars were down 83.7% and 87.2% respectively over the same period last year.

Food-led pubs and pub restaurants were down 78.2%, while group-owned restaurants saw total sales fall 57.9%.

However, sales from deliveries accounted for 23% of the overall sales for restaurant chains.

Karl Chessell, director of CGA, said: “Hopes that Christmas and New Year would help at least part of the market recoup a little of the income lost earlier in 2020 were dashed when the government started to impose increasingly severe tier restrictions across England in the run-up to the Christmas break, with further prohibitions for New Year, on top of the restrictions in place in Scotland and Wales.”

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