Following a three year partnership with the NSPCC, which saw more than £300,000 raised for the children’s charity, Café Rouge, the French bistro-style restaurant business has revealed The Prince’s Trust as its new charity partner.
Since 2016, Café Rouge has worked alongside the NSPCC raising money to support projects that aim to protect young people from abuse and neglect and to help victims rebuild their lives.
Jacqueline Fletcher, head of marketing, Café Rouge: “We are extremely proud of the success of our partnership with the NSPCC and to have played our part in the support of vulnerable children across the UK. We’d like to thank the NSPCC team and our customers for helping make the partnership so fruitful.
“This May, will mark the beginning of our partnership with The Prince’s Trust and we’re thrilled to be working alongside the charity, taking momentum from this achievement and supporting more worthwhile projects.”
Founded in 1976 by HRH The Prince of Wales, The Prince’s Trust is committed to helping young people across the UK to develop the skills and confidence they need to live, learn and earn. The two year long partnership will see all Café Rouge sites across the UK take part in an initiative whereby 5p from every cup of coffee sold will be donated to The Prince’s Trust.
Ben Marson, director of partnerships at The Prince’s Trust, added: “We’re excited to be working with Café Rouge as their new charity partner. The team at Café Rouge shares our passion for empowering young people with the practical and financial support they need to move forward with their lives, helping them to gain a greater stake in our economy and society. Together we will enable even more young people across the UK to realise their ambitions and achieve their full potential.”
The timely announcement coincides with the launch of Café Rouge’s new summer menu which welcomes a host of seasonal additions.
Sustainable sourcing is a prominent feature of the menu, with a new whitebait dish receiving accreditation from the Marine Stewardship Council, an international non-profit organisation which promotes and sets a standard for sustainable fishing. In addition, a number of new signature dishes and authentic desserts and pastries will take their place on the menu.