New research has revealed the beef burger as the most popular “out of home dinner” for the second year in a row.
Burgers are closely followed by curry and then pizza, which overtook fish and chips this year according to research by food service specialists Kara, which says the results indicate a growing demand for meals containing baked items.
The group’s UK Eating Out Market Report, shows that in 2017 beef burgers made up 9.7% of “out of home” evening meals, rising to 10.8% in 2018; equating to one in ten out of home dinners being burger based. In second place curry takes 7.6% of the share, while pizza follows closely behind with 7.3%.
With the bank holiday this weekend, researchers said that Brits were more likely to indulge in “out of home dining” over the last long weekend of the year before Christmas.
Jane Deegan, Kara marketing manager, said: “The results show that the market for out of home dinners containing baked items has grown year on year, and we predict it will continue to do so.
“As the summer draws to a close, it is important that outlets end the season successfully by ensuring that the most popular dishes, especially burgers and pizzas, are offered with the right bakery elements to keep customers excited about their menus, such as premium burger buns and sourdough pizza bases.”